While Infinit Closet walked away with the first prize during the recently concluded Startup Weekend Bangkok, emerging at second place was Fluffi, a social networking site for pet owners and lovers.
Currently, there are no leading social networking sites for pet owners and lovers, and Fluffi won the hearts of the judges at the event. We spoke to Harprem Doowa, one of the team members to find out more.
How did the idea come about
Our winning idea was Fluffi — a social networking site for pet owners and lovers so that they could meet, chat, view and communicate with people who are as passionate as they are about animals. We actually came up with this idea at the startup weekend during an ice breaker game where we had to create a business out of two random words. Our two words were Fluffy and Chin. Who knew those two words would have come this far.
How did the idea evolve over the weekend, and why did you think it won the hearts of the mentors and judges?
The idea essentially remained the same throughout the weekend. What evolved was the business model and the customer acquisition techniques after that is the most important part of any business. Without users, even the best idea will be useless, so we spend a lot of the weekend, validating and confirming our thoughts on this idea by doing research and speaking to large number of pet owners. I feel that the reason we won the judge’s hearts and votes was because of our team’s passion, our hard work (which was clear in our presentation and product mockups) and our in depth analysis.
Tell us about your team’s background
I am a 3rd generation Thai indian and have been living here since I was born. I graduated with a bachelors degree in marketing and finance and after that went to work as a stock broker for 2 years. I quit that job in 2010 to pursue my masters degree at Sasin university. I have been into start ups and technology since I was young and have been extremely passionate about owning my own business as my family comes from a line of entrepreneurs. My team consists of Pong, a brillant iOS Developer, Pop, a genius web developer, Trumph, a web developer and an entrepreneur who owns his own web development company, and Stephen, an American whose marketing know how and enthusiasm really helps the team. We also had a lot of help from our team’s mentor, Jeremie Tisseau (co founder of Got.it) who helped our team massively with our UI and design.
Is the team going to continue working on the idea?
At this moment, we are definitely going ahead with this idea and have been in touch with multiple venture capitalists who are very interested in helping us move ahead. We are moving ahead with development of an alpha of our product.
Experience at Startup Weekend Bangkok
My experience of the Bangkok Weekend Startup was absolutely brillant. I had an amazing time while I was there and learned much more than I could have imagined. The whole environment at the startup weekend helped foster creativity. That and the people there was absolutely amazing. It was such a great pleasure to work with amazing people from such a diverse background. The only thing I feel that could have been improved is a follow up event to keep pushing the top ideas forward so that they no longer remain just ideas.
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